Destination briefing
Why travelers stop here
As the year comes to an end and a new beginning approaches, the area around Samseong-dong Trade Center is filled with fantastic media art and a spectacle of light. The 2025 Gangnam Media Winter Festa is a year-end and New Year festival that presents K-Christmas media art, which reinterprets the warmth of Christmas in a Korean style, and New Year media art that cheerfully illuminates the Year of the Red Horse in 2026. Composed of a total of two media art theme shows and four diverse experience programs, it offers visitors vivid visual immersion and a variety of participatory experiences. From December 19 to 25, the Christmas theme show <Hechi's Gift of Light> will be held, followed by the New Year theme show from December 26 to January 3, delivering special emotions that can only be felt at the end and beginning of the year through two different atmospheres. Address: 511 Yeongdong-daero, Gangnam-gu, Seoul (Samseong-dong)
OTA-ready stop
Built into inbound routes and day-tour planning.
Local context
서울특별시 강남구 영동대로 511 (삼성동)
Travel fit
Festival · Seoul
