Namsan Seoul Tower Hanbok Culture Experience Center

Located on the lobby floor (B1) of Namsan Seoul Tower, a landmark of Seoul, the Namsan Seoul Tower Hanbok Culture Experience Center features photo zones themed around representative spaces of the Joseon Dynasty and offers a variety of hanbok designs and colors categorized by theme (traditional, modified, wedding, etc.). In particular, the representative photo zones within the experience center have been modeled after the royal throne of Geunjeongjeon Hall at Gyeongbokgung Palace, the queen's room at Gyotaejeon Hall of Gyeongbokgung Palace, and the sarangbang (men's quarters) of a hanok. This is aimed at allowing visitors to experience and empathize with the lives of Joseon Dynasty people, encompassing kings, queens, and nobles, through the medium of photography along with hanbok, thereby promoting the value of Korean traditional aesthetics to diverse people both domestically and internationally. Additionally, it enables indirect experiences of traditional historical drama set spaces from Korean films, such as the royal throne from Oh Heung-seok's filmography in "Masquerade" and the princess's room from "The Princess and the Matchmaker." Professional staff, including hanbok designers and photographers, conduct hanbok experiences as well as wedding experiences and commemorative photography that offer a modern reinterpretation of Korean wedding ceremonies.